No IMAX? Here's the Best Way to Watch 'Spider-Man: Brand New Day'

Spider-Man: Brand New Day will not get IMAX screens because The Odyssey has locked up those auditoriums.

That makes premium large-format theaters, flat-format screens with IMAX-style framing, ScreenX, and 4DX the main alternatives.

The best choice will depend on what matters most: bigger image, better sound, or more physical immersion.

Dolby Atmos, laser projection, and 3D may also help the movie feel more cinematic outside IMAX.