Alibaba Introduces “Qwen Dimples” Avatar to Unify AI Assistant Ecosystem

Alibaba has introduced Qwen Dimples, a shared avatar for its Qwen AI ecosystem.

The rollout starts in the Qwen app and is planned to expand to Taobao, Fliggy, Amap, and Alipay.

Trademark filings for the name are still pending, while the Qwen app has reached 166 million monthly active users.

Alibaba is using one avatar brand to unify its Qwen products and deepen engagement across its consumer apps.