Will Kia Carnival High Roof Strategy Work? [Car Review]

Kia has launched the Carnival High Roof 9-seater first, with a 7-seater set to follow in the second half.

The roof is raised by 270 mm to boost cabin space, targeting large-family and chauffeured-use demand.

Prices are set at 52.11 million to 55.66 million won for the 3.5 gasoline model and 56.66 million to 60.21 million won for the 1.6 turbo hybrid.

Kia is positioning it below the Carnival Hi-Limousine to strengthen value and price competitiveness.

The move aims to revive sales with a premium MPV strategy centered on hybrid efficiency and roominess.