Onton Releases Ontology 1: A Neurosymbolic Search Model That Is 2.7x More Accurate Than the World’s Best E-commerce Search Engines

San Francisco startup Onton has launched Ontology 1, a neurosymbolic search model for conversational and multimodal product discovery.

In a 90-query benchmark judged by three LLMs, it achieved higher precision@10 than Google Shopping and Amazon.

The model reportedly indexed only about 1% of those catalogs, is live on Onton.com, and has no public API or open checkpoint.

Onton says the system is currently focused on home decor and furniture, highlighting a new approach to tricky e-commerce search queries.