Apple Was Caught Off Guard by MacBook Neo's 'Off the Charts' Demand

Apple says demand for the low-cost MacBook Neo is far stronger than expected.

Tim Cook noted especially strong interest from first-time Mac customers.

The company is now supply constrained, with U.S. online orders showing 2-3 week delivery estimates.

The response suggests Apple may have found a successful entry-level Mac that could broaden its customer base.