Sony mentions the use of AI in game development at its earnings briefing

TL;DR AI
2 min readKey summary
Sony said AI is a key growth theme, but in game development it will remain a supporting tool, not a replacement for creators.
At its May 8, 2026 earnings briefing, the company stressed that human creativity will stay at the center of PlayStation game production.
AI will be used to improve development efficiency and extend expressive possibilities, helping teams work faster and do more.
The stance signals how a major game publisher may balance productivity gains with creative integrity as AI adoption expands.



