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Sony’s “wearable air conditioner” reaches its sixth generation, bringing the PRO model’s cooling to commuting office workers too: Nobuyoshi Kodera’s IT Big Strategy (1/5 page)

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  1. Sony launched the sixth-generation REON POCKET 6 wearable cooler in Japan on May 12 as part of its annual spring refresh.

  2. The device continues Sony’s push to turn its cooling wearable from a niche gadget into a broader consumer product.

  3. Sony also said its overseas rollout is expanding, with sales growing in markets such as Hong Kong, France, and Germany.

  4. Domestic demand remains strongest in major urban areas, especially among commuters and business users in Tokyo and the Kanto region.

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