iPhone 18 base model effectively an E class? Apple’s cost-cutting strategy reshapes the lineup

TL;DR AI
2 min readKey summary
Apple is reportedly considering simplifying the manufacturing process for the base iPhone 18 to offset rising component costs.
The new production setup could resemble the iPhone 18e’s structure, increasing commonality between the base model and the e series.
If adopted, the move would make price and performance differences across the iPhone 18 lineup more pronounced.
That could affect consumer buying decisions as well as Apple’s broader lineup strategy and base-model positioning.



