AMD is apparently gearing up to raise GPU prices right after Nvidia’s steep hike

A leak says AMD plans to raise Radeon GPU and memory bundle prices for board partners by at least 10% in August.

Standalone Radeon card prices may also increase, following Nvidia’s recent GPU hikes and broader pricing pressure across the market.

The reported driver is rising memory costs, which are being pushed up by strong AI-related demand.

If confirmed, the move could make Radeon cards harder to afford and lift retail prices further above launch levels.