Spotify lets superfans reserve two tickets first… launches 'Reserved' in the US

Spotify is launching Reserved, a U.S.-first concert ticket presale feature for select fans.

Eligibility is based on streaming and app activity, with active Premium users age 18+ getting a limited early-buy window.

Qualified users can buy up to two tickets before general sales, with bot checks helping protect the rollout.

The feature is supported by a multi-year Live Nation partnership and deepens Spotify’s role in live-event commerce.