Facebook considers introducing a TikTok-like interface that opens directly to full-screen videos

Meta will test a new Facebook interface in select countries later this year, showing a full-screen video as soon as the app opens.

A U.S. rollout is being considered for next year, signaling Facebook’s push toward a more video-first experience.

The TikTok-style layout appears aimed at boosting engagement and reducing user churn amid competition with TikTok and YouTube.