Final Fantasy 7 Fans Spot Sephiroth in Unexpected Advertisement

Square Enix and Asahi featured Sephiroth in a new ad for Future Lemon Sour, a Japanese chu-hai drink.

The Final Fantasy 7 villain slices lemons with his Masamune, turning into an unlikely beverage spokesman.

Fans quickly noticed the crossover, highlighting how game characters are being used in mainstream brand marketing.

The collaboration underscores Final Fantasy 7’s enduring cultural reach and cross-promotional appeal.