You hand-edit headlines to avoid orphaned words. `text-wrap: balance` does it natively.

`text-wrap: balance` evens out short headlines so headings look more visually balanced.

`text-wrap: pretty` improves body copy by reducing awkward orphaned words and rough line breaks.

These CSS features can replace hacks like `<br>`, soft hyphens, max-width tricks, and JavaScript text rebalancing.

Modern browsers can now produce cleaner headline and paragraph layout without extra markup or viewport-specific code.