Bose Revives Lifestyle Branding With New Ultra Speaker, Soundbar, Subwoofer

Bose is reviving its discontinued Lifestyle line in 2026 with new Ultra speaker, soundbar, and subwoofer models.

The refreshed lineup adds updated acoustic designs, voice-enhancement controls, and support for major streaming and multiroom platforms.

Bose is positioning the products for premium home audio and Dolby Atmos-style listening, putting them up against rivals like Sonos.

The launch marks Bose’s return to a legacy brand with redesigned hardware and stronger home-theater features.