Leaked iPhone 18 Pro Max May Feature Price Increase, Premium Display

Apple is reportedly preparing the iPhone 18 Pro Max with Samsung M16 OLED panels, with LG also supporting the display supply chain.

The company is trying to negotiate lower panel costs, but new chip and memory expenses are pushing production costs higher.

Analysts expect the Pro model to start around $1,299 and the Pro Max around $1,399, implying a likely price increase.

The report highlights Apple’s challenge of adding flagship upgrades while keeping rising component costs under control.