Snap Will Show Off Its AR Specs At A September 16 Event

Snap will host a September 16 event in Los Angeles, streamed online, to showcase a deeper look at its standalone Specs AR glasses.

CEO Evan Spiegel is expected to demonstrate features of the device, marking the first detailed public look at the consumer headset.

The glasses cost $2,195, opened for pre-order last month, and are set to ship in the U.S., U.K., and France this fall.

The event signals how Snap plans to position wearable AI and augmented reality for mainstream users.