Epic Explains It Didn’t Make Fortnite Porsche AI Concept Image Following Online Dogpile

TL;DR AI
2 min readKey summary
Epic said the deleted Fortnite x Porsche concept image came from Porsche, not Epic, after backlash over an apparently AI-generated look.
Users also spotted a misplaced Riot Games logo in the post, adding to doubts about the asset’s origin and approval process.
The Unreal Engine post was removed and later reposted with clarification, as the two brands faced scrutiny online.
The incident underscores how AI-assisted marketing images can slip through brand review chains and damage credibility.

