Google Pixel is growing in 2026 as almost everyone else struggles in the chaos

Global smartphone shipments fell 6% year over year in Q1 2026, according to Counterpoint Research.

Google Pixel stood out with 14% growth, while Nothing rose 25% and Apple gained 5% on iPhone 17 demand.

Samsung, Xiaomi, Oppo, and Vivo all saw declines, underscoring a weak market backdrop.

Counterpoint said Pixel’s gains came from stronger mature-market presence, AI features, camera quality, easier software, and the Pixel 10a launch.