Report: Apple hit a record 49% share of global smartphone revenue for Q2

Apple captured a record 49% of global smartphone revenue in Q2, the highest quarterly share ever reported.

Revenue rose 22% year over year, while the average selling price increased to $946.

Apple also hit a record 21% Q2 shipment share, though Samsung remained the shipment leader.

Strong demand for the iPhone 17 lineup and relatively steady pricing helped Apple outperform rivals under supply-chain pressure.